The Secret Meet has become one of the most exclusive track activities in the UK, attracting some of the biggest names alongside legendary models from sportscar racing’s golden eras, as well as the latest and greatest from the rarefied hypercar world.
As we move into a new chapter for the brand it was about time we gave the Supercar Driver Secret Meet an update and a much needed lick of paint! Now entering its sixth year in 2024, we wanted to give the worst kept secret in the UK automotive scene a proper identity, with strong colours and a fast paced outlook, matching those of the cars that join us year on year.
The brands contrasting values made it for quite the process, just consider this; a Secret is all about being hidden and silence, whereas the event is all about the noise, the passion and the power. Quite the juxtaposition, of the art of keeping a secret and the noise of a roaring v12 engine!
